Full Analysis of Smart Toilet Manufacturing Modes: OEM, ODM, IDM, and Brand Selection

Contents

• 1 Smart Toilet Manufacturing’s Common Types and Technical Challenges
  • 1.1 Smart Toilet OEM (Original Equipment Manufacturer)
  • 1.2 Smart Toilet ODM (Original Design Manufacturer)
  • 1.3 Smart Toilet IDM (Innovation Design Manufacturer)
• 2 Challenges in the Manufacturing Process
• 3 Top – Configured Chinese Toilet Manufacturers: Why Big Brands Choose Letonsmart
  • 3.1 Brand Background and Strength
  • 3.2 Product Advantages
  • 3.3 Market and Cooperation

Smart Toilet Manufacturing’s Common Types and Technical Challenges

Smart Toilet OEM (Original Equipment Manufacturer)

• Definition and Characteristics: In the OEM model, manufacturing is carried out by a factory according to the specifications of a brand owner, with the brand owner’s logo on the product. The OEM mainly handles production and manufacturing, with limited involvement in design and R&D. The cost structure includes direct materials (30%-50%), labor (20%-30%), manufacturing overhead (15%-25%), and other costs (5%-10%).
• Process: The process involves confirming the transaction model, reviewing and procuring drawings and materials, manufacturing, quality testing, packaging, logistics, and after-sales service.
• Advantages and Limitations: OEM allows for leveraging the manufacturer’s production capacity and scale for quick order fulfillment. However, it limits the manufacturer’s involvement in product design and innovation, leading to potential product homogenization and lack of competitiveness.

Smart Toilet ODM (Original Design Manufacturer)

• Definition and Characteristics: The ODM is involved in both production and product design and development, providing technical support. The brand owner can outsource the entire design and production process to the ODM, or the ODM can complete detailed design and production based on the brand owner’s partial design concepts.
• Advantages and Limitations: ODM allows for better leveraging of the manufacturer’s design and R&D capabilities, enhancing product innovation and competitiveness. It also reduces design and R&D costs for the brand owner and shortens time-to-market. However, it requires higher design and R&D capabilities from the manufacturer, and insufficient design capabilities can impact product quality and market performance.

Smart Toilet IDM (Innovation Design Manufacturer)

• Definition and Characteristics: IDM is an upgraded version of the traditional ODM model, pioneered by Songlin Technology. In this model, the manufacturer independently completes key value-added activities such as R&D, product design, and manufacturing, and typically holds intellectual property rights such as invention patents, utility model patents, and design patents. Although the product is still sold under the brand owner’s brand, the manufacturer’s position in the product value chain is enhanced.
• Advantages and Limitations: IDM allows for greater autonomy and innovation in product design and development, increasing product value and competitiveness. It also helps manufacturers avoid business risks associated with fluctuations in brand owner orders. However, this model requires higher financial strength, R&D capabilities, and market insight from the manufacturer.

Challenges in the Manufacturing Process

• Technological Innovation: Manufacturers often face challenges such as product homogenization and limited competitiveness due to insufficient R&D investment and slow adoption of new materials, processes, and technologies.
• Market Competition: The market is highly competitive with an oversupply of manufacturers, leading to price wars and reduced profit margins. Additionally, increasing customer personalization demands and the rise of new brands are impacting the market share of traditional manufacturers.
• Environmental Protection: Stricter environmental regulations require manufacturers to increase environmental protection investments, use eco-friendly materials, and adopt energy-saving equipment, which can raise production costs.

Top – Configured Chinese Toilet Manufacturers: Why Big Brands Choose Letonsmart

Brand Background and Strength

Product Advantages

• Full – Function, Instant – Heating Integration: LetonSmart’s smart toilets come standard with full – function and instant – heating integration, offering comprehensive features at more affordable prices. For example, the YCs70 model boasts patented foot – touch technology, self – cleaning glaze, and SIAA antibacterial certification.
• Self – Cleaning Glaze and Antibacterial Certification: The glaze of LetonSmart smart toilets is made from ceramic bodies fired at 1280°C, ensuring smoothness, and excellent acid, alkali, and heat resistance. Partnering with China’s largest ceramic company, Lehua Group, and Huida Sanitary Ware, guarantees product quality. Additionally, LetonSmart’s smart toilets have obtained the Japanese SIAA antibacterial certification, effectively resisting bacteria.
• Strict Quality Inspection: Each LetonSmart toilet undergoes rigorous testing, including 70,000 seat – ring load life tests, 100,000 core component life tests, and 25,000 resistance swing life tests, among nearly 100 checks, before reaching customers.

Market and Cooperation

1. Exclusive Agent:
   • Free certification support to ensure product compliance with local regulations for quick market entry.
   • Full – function ODM customization based on your needs, from product design to feature configuration, to make your product stand out.
   • 12 – to 24 – month exclusive agency rights in designated areas to ensure your market share without competition.
   • Lowest price protection to ensure your profit margin with stable market prices.
   • Comprehensive marketing support, including brand promotion, market research, and advertising planning, to boost brand awareness.
   • Local service team in South America for professional support, from product installation to after – sales service.
2. Smart Sanitary Ware Dealer:
   • 30 – day flexible payment terms to ease financial pressure.
   • Social media brand synergy to increase brand visibility and attract potential customers.
   • Detailed technical white papers to help you understand the product better.
   • Priority production scheduling to ensure timely delivery.
3. Offline Sanitary Ware Retailer:
   • In – store VR design services to enhance store image and customer experience.
   • Packaging upgrades to increase product value and brand image.
   • Multilingual product information packages to meet diverse customer needs.